A website that uses artificial intelligence to find out exactly what everyone in your favourite TV show is wearing? Sounds like the future. The Amsterdam based website LookLive is doing exactly that, and it’s going to save you a whole lot of time.
Gone are the days of google-searching every phrase possible to find the t-shirt what’s-her-name was wearing on your favourite show. A series of automated codes power the site, doing all the scanning, seeking and searching for you. LookLive indexes all these findings, including an exact clothing match, something pretty similar and a budget version. Plus it tells you where to cop it all. But it’s not just TV shows. Celebrity’s Instagrams, street style shots and music videos are also analysed. Yep, they let you shop almost all of Beyonce’s Instagram. But you didn’t hear it from us.