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    Now reading: eckhaus latta teams with NIKEiD

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    eckhaus latta teams with NIKEiD

    Ahead of their fall/winter 15 show this Monday, the bi-coastal brand has announced their new collaboration with NIKEiD.

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    Mike Eckhaus and Zoe Latta are on a roll. After launching their e-Shop back in November and premiering their latest video Pigeon at Los Angeles’ Museum of Contemporary Art earlier this year, the brains behind bi-coastal brand Eckhaus Latta have just announced their latest project: a collaboration with NIKEiD.

    Eckhaus and Latta teamed with Nike’s customisation service, which allows consumers to personalize over 60 Nike styles with more than 200 options, and will premiere their customized silhouettes at their fall/winter 15 show this Monday at Artists Space.

    “The process was really fun, we had the opportunity to work with iD program to create shoes in styles we like that correlate to color scheme of the upcoming collection,” Mike told i-D this morning. Following the show, Eckhaus and Latta’s design inspirations will be uploaded to the Nike.com customization platform, and you can start tricking our your kicks with the latest Eckhaus Latta looks.

    eckhauslatta.com

    Credits


    Text Emily Manning
    Image courtesy Eckhaus Latta

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