Miuccia Prada has launched a new Miu Miu music app, aptly named ‘Miu Miusic.’ The app includes 10 tracks composed by French DJ and catwalk soundtrack favorite Frédéric Sanchez, inspired by the mood of Miu Miu runway shows. It also features a selection of eye-popping graphics from the clothes and accessories. Users will be able to remix the graphics and soundtracks with footage from runway shows to create unique video clips — with no two ever being the same — to share across social media.
With track names like “Moon Turn Tide,” “Isn’t It True?,” “Analog Dream,” and “City Pulse,” Frédéric Sanchez’s mixes are as evocative as Miuccia Prada’s whimsical but rebellious designs.
Fashion fans will be able to download the app for iOS, Android and Windows smartphones from 1pm today.